Google is giving small business a leg up with the launch of its coupon program, an addition to the Google Maps application that allows businesses to create and post coupons for web visitors to print and use.
This free service will work in conjunction with Google Maps - a visitor types in a business name and the address, contact info and link to a printable coupon appear. This is business locator on steriods. Now, not only will someone be able to find a furnace repair person in Cincinnati, they'll also get a usable discount. And the business has measurable results from their marketing effort.
Look out, Yellow Pages... better yet, look ahead. Google is leaving you in the dust.
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